Roll Titles

10 years of Google

The Google Story from Nick Scott Studio on Vimeo.

 Lovely work. I do like animation!

The first cut...

Brilliant. Thanks, Cassette Boy, whoever you are.

Great bookshop, great idea

Heywood Hill is one of London's smartest bookshops, selling second hand as well as new editions, and I really like their latest promo idea, Plum Idol.
It's very simple. They've just filmed some of their most recognisable customers, and asked them to share their favourite lines from the novels of PG Wodehouse.
For some reason nobody chose this one. "My Aunt Dahlia has a carrying voice... If all other sources of income failed, she could make a good living calling the cattle home across the Sands of Dee". (Very Good, Jeeves (1930)
Cast your vote here And let me know if you win!

Paranormal Activity

Clever marketing from the makers of this new low budget horror.

They went to the same publicists who did 'The Blair Witch Project'. But that was ten years ago. Things have changed.

This time, they didn't fake documents and photos. Instead they peppered their web page with a call to action. 'Hit 1,000,000 demands and the movie will open nationwide!' They got their hits, the distributors paid attention and the film opens in the US this weekend.

Just another example of the power of social media. Read the story on Fast Company

Social Media Guru

Every age has its snake oil salesmen, and Social Media Gurus are today's favourites. 

I'm not one, but I can recommend Diigital Evangelist Mike Coulter, who's nothing like the guy in this scene

But what I really like about this little film isn't the satire; it's the technology.

It's called State, and it's an animation programme you can download to make your own films. 

As they say, if you can type, you can make movies. 

Read more about it here