Footsteps

Of course with jobs like these, there's usually a catch.

In this case it was a simple one. There was no money. Not 'no money' in an absolute sense, but certainly in an advertising sense - £16,000. Not enough to produce a single commercial in the UK, let alone a dozen. And certainly not on 35mm film, which is what I wanted to use.

Fortunately at that point there were no scripts either. So we made a rule. Every film would consist of a single shot. And every film had to capture the sense of remoteness, peace and relaxation that we all hope to find in an exotic, far off destination. In the middle of the fast-cutting, pump up the volume, this week only chaos of a typical commercial break, they would be a sea of tranquillity, an oasis of calm.

Well that was the intention. Let me know what you think?